Top 5 Decoration Games on Unified Platform in Italy: Q1 2025

The first quarter of 2025 saw interesting trends in the decoration games category on the unified platform in Italy, with data provided by Sensor Tower.

Gardenscapes from Playrix exhibited a consistent weekly revenue pattern, peaking at approximately $232.8K in mid-March. Weekly downloads showed a noticeable decline from 29.1K in January to around 13.8K by the end of March. However, weekly active users increased steadily, reaching over 343K by mid-March.

Travel Town - Merge Adventure by Moon Active experienced a fluctuating revenue trend, starting at $128.9K and ending at $84.5K. Downloads also decreased throughout the quarter from over 21K to about 9.7K. Active users, however, saw a rise towards the end of the quarter, closing at nearly 60K.

Toca Boca World from Toca Boca AB showed a gradual decline in weekly downloads from 18K to around 9.3K. Revenue ranged from $29.7K at the start to about $18.1K at the end of the quarter. Active users decreased initially but stabilized around 321K by March.

Homescapes, also by Playrix, saw weekly revenue fluctuate, peaking at $163.7K and ending at $122.6K. Downloads declined steadily from 19.2K to 5.4K. Despite this, active users remained strong, peaking at 398.7K in early March.

Finally, Happy Merge Home by Casual Joy Limited showed varied revenue trends, reaching a high of $4.1K in March. Downloads increased towards the end, peaking at 10.2K in mid-March. Active users followed an upward trend, reaching over 21.6K by the end of the quarter.

These insights provide a snapshot of the Italian market for decoration games in early 2025. For more detailed data and analysis, visit Sensor Tower.